Stibo Systems: Delivering an Endless Aisle Experience Across All Channels

Stibo Systems is an award winning provider of Multidomain Master Data Management (MDM) and Product Information Management (PIM) solutions. The Stibo Systems platform ‘STEP’ helps retailers in a variety of markets to complete their digital transformation efforts, deliver an ‘endless aisle’ experience across all channels, and reduce time to market to improve profits and remain competitive. A great example of ability to deliver these benefits can best be seen by looking at Advance Auto Parts (AAP), the largest automotive aftermarket parts provider in North America, who used STEP to significantly improve its data efficiency. With a sales record of 6.2 Billion in 2012, Advance Auto Parts has been ranked in the Fortune 2000 list of the World’s Biggest Companies. As a leading automotive aftermarket retailer, the company offers parts, accessories, batteries, and maintenance items to cater to both the do-it-yourself as well as the professional installer markets. In an effort to achieve service leadership and superior product availability, the company launched its Master Data Management (MDM) and Product Information Management (PIM) initiatives.

Prior to STEP, the company updated vendor information on a quarterly basis and interchange/hierarchy data often took weeks. In the current scenario, the data in the Stibo Systems’ platform is updated on a continuous basis. This way, product, attribute data, and digital assets received from vendors are systematically validated, processed, and delivered to the information supply in near real-time. Any information reviewed by AAP personnel is validated, reviewed, and put through syndication/delivery process in less than 48 hours to ensure data accuracy.

Some of the important aspects that help AAP stay ahead of competition include prioritizing how information is managed and synchronizing it across channels. Stibo Systems ( helps retailers like AAP address these needs and more to improve profitability, performance and customer experience. Using STEP, customers achieve a faster time-to-market, improve customer satisfaction, increase up sell and cross-sell conversions, and synchronize digital and physical channels to create the optimal customer experience.

In terms of business advantages, the most important merit of Stibo Systems lies in the fact that the company helps retailers streamline their product on boarding efforts so they can quickly introduce new products and market them more efficiently. In addition to that, Stibo Systems also helps retailers gain a better understanding of why people bought one product over another, and make adjustments as and when required. Further, the solution ensures a single view of information is obtained across the enterprise, there by streamlining processes around a centralized solution so that retailers can ensure tight integration with digital channels, eCommerce and other platforms in the ecosystem. More importantly, it delivers the right content to the right place at the right time throughout the buying lifecycle.

In addition to being recognized as an award-winning, Best-in-Class,MDM and PIM solution for retailers as well as many other industries, Stibo Systems continues to invest in synchronizing and managing the relationship between multiple domains including Product, Customer, Supplier, Manufacturer, Asset, Location and others. For example, grocery retailers and manufacturers use STEP for Private Label Management (PLM) and to achieve a successful digital transformation.

“Stibo Systems continues to invest in synchronizing and managing the relationship between multiple domains”


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