SilverTree Systems, Inc. : Extending the power of Salesforce

The advent of cloud-based platforms like Salesforce open up a whole new range of possibilities for packaged application software. By providing all the core functionality needed to build and run applications in one place, software vendors can focus on business functionality without having to be concerned with all the things the platform supplies in a ready-to-go package. This includes things like hardware, security, performance, scalability, database, collaboration, mobile, etc. This has allowed SilverTree Systems, a boutique software development company headquartered in Chicago to build a powerful application without having to succumb to the need for significant amounts of funding to build a product.

Work-Relay extends the power of Salesforce by offering the ability to manage highly complex business processes.

SilverTree’s product Work-Relay is a 100% native Salesforce application, meaning it is built and runs entirely on the Salesforce platform. With Salesforce’s top notch security and compliance, clients do not have to be concerned about their data, system availability, or any of the support functions that software vendors need to provide. Companies using solutions built on the platform also get the benefit of being part of a much bigger ecosystem than a standalone application vendor could ever hope to support. As a result, companies using solutions built on the Salesforce platform get all the new functionality that Salesforce adds to its platform. For example, when Salesforce added collaboration and mobile functionality to the platform, the applications already running on the platform were able to immediately take advantage of this new functionality.

Using Salesforce platform functionality as a starting point, Work-Relay extends the power of Salesforce by offering the ability to manage highly complex business processes. The application allows organizations to significantly increase throughout for their complex processes by reducing cycle times, stop things falling through the cracks, and providing complete visibility over active processes.

Where Work-Relay is truly unique is in its ability to manage business operations that are run as projects. For example, clinical trials are typically based on complex processes that have thousands of tasks, span many countries, and run for years. In order to schedule, track dates, and assign resources, organizations running these trials need a project management system. The problem is that the process functionality is separated from the project functionality making it extremely difficult to keep them in sync – if an attempt is made at all. This effectively eliminates the power of using process management functionality like rules and conditions from being available to projects. There are many other examples of where this kind of capability is enormously useful–companies installing equipment, doing custom manufacturing, developing new products – basically, any time there is an underlying process that needs to be managed like a project.

Work-Relay also optionally offers advanced project management techniques based on critical chain project management (CCPM) methodology. This functionality provides a powerful Early Warning System (EWS), which is critical when running hundreds of concurrent projects that last for long periods of time. The EWS significantly increases on-time completion of these types of projects, giving the company a significant competitive edge.

In addition to Work-Relay, SilverTree ( counts among its long-term clients Adobe, Docusign and Joyent. Other than Salesforce, SilverTree’s deep technology expertise includes iOS and Android mobile development, and new technology like Docker and Go.

With Work-Relay being used by a wide range of companies in different industries, SilverTree is getting close to releasing a revolutionary project management system that can be used by any organization – not just companies already on the Salesforce platform. SilverTree believes this new product will disrupt the enterprise project management space with a radically new approach to planning and executing complex projects. The company expects to roll the product out later this year.


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