Nectar Services Corp: Providing Business Impact Views Of The UC Ecosystem

One of the most common issues Microsoft customers have when deploying Lync within the enterprise is making it work with an embedded infrastructure based on traditional telephony, such as Avaya or Nortel, etc. As they begin adding Lync to the network – at first it is often just IM, presence and peer-to-peer calling – along with other UC applications, with each new application comes an additional layer of complexity. So gaining end-to-end visibility and management across the entire Lync ecosystem and UC suite gets more and more difficult and Microsoft is looking to augment and then displace other enterprise voice systems. So when there is a problem with Lync and any other UC application, there is a lot of finger pointing between the technology boundaries.

Nectar Services Corp. has been in the converged monitoring space since its founding. As a result, they bring a wealth of experience across the entire Lync and UC ecosystem, monitoring everything from the underlying infrastructure and UC applications to session border controllers (SBCs) and wireless endpoints.

One of the key strengths of Nectar’s network management and monitoring solution is how it enables visibility into the entire UC environment, providing insight into issues that may affect business processes.

Another strong differentiator for Nectar is their vast library of Vendor Knowledge Modules (VKMs) for every key UC application available on the market today. That gives their customers, partners and service providers a single pane of glass from which to monitor, manage and pro-actively address any issues that may be impacting Lync performance.

For example, if an application or a component fails in the chain of a LyncUC deployment, Nectar’s software will provide unique, actionable insight that improves mean time to repair (MTTR). They can provide the insight into trending and usage that is critical when conducting capacity planning, and deliver reports that will quickly reveal underutilized bandwidth across an enterprise, thus helping to reduce costs for an organization.

Nectar’s delivery model is to sell through a global channel partner network, not directly to the end user enterprise. Their channel partners are comprised of service providers, systems integrators, and MSPs who have chosen to partner with Nectar because their solution was built from the service provider’s point of view. Nectar’s software delivers what a channel partner needs and wants to see in terms of multi-tenant views from large enterprise all the way down to the SMB market place.

They also help ensure their channel partners meet their SLAs by issuing alerts against the SLA parameters for a customer, or an internal business unit that has to deliver guaranteed uptime to the rest of the enterprise. The software provides visibility, accountability, and the ability to affect mean time to repair, thus mitigating risk in the business.

Nectar believes they are in a unique position because of the wealth of expertise and experience the company has in what is now considered traditional telephony, as it migrates to the cloud. Many of the monitoring solutions coming on the market today are focused exclusively on today’s newer technology. But it’s going to be a long time before the legacy equipment is made obsolete, complete fork-lift migrations are not nearly as common. Nectar can monitor, manage, and report on the entire ecosystem of equipment from past to present to future. This is a critical component to ensure a smooth migration path that may last for years.

Nectar holds a unique position with Microsoft as a Depth Partner for Lync’s SDN API program. This means that the company works closely with Microsoft’s development team around the SDN API to give them real time visibility into a UC deployment. Their technical experience with the various communications systems on the market today also allows for strong collaboration with the Microsoft team.With what Microsoft is doing on the UC application level, Nectar is in a great position to work with their internal teams and partners to ensure the delivery of enterprise quality voice, video and real-time applications of Lync that rivals and surpasses that of any of the traditional UC players out there.


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